Manchester United have signed the UK's richest-ever shirt sponsorship deal.
The agreement with insurer American International Group (AIG) is worth £56.5m over four years, the club said.
United have had to find a new backer after current sponsor Vodafone decided to end its £9m-a-year agreement in November last year.
The deal is seen as key to United as they look to bolster their squad to help them challenge for domestic and European honours.
Works out as 14m per year, which ain't too shabby, but was expecting a bit more given all the hype. 5 million more than the vodafone deal anyhow, so its all good. Well done Mr Gill.
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